Graphic Design in Sherwood, Oregon

 
Normally, I post my designs without putting my name on them because I thought it wasn't necessary. I was wrong. 

Last week, I tried to find the designer behind the quote below
If you google image this quote, you will find the design on the left in many different places, but you will not find the original. 

I'm attributing myself from now on. Even on images of just random pictures I took for a project... Uh oh, I feel a little rant coming on... proceed with caution.

It's frustrating how much art is taken for granted. Take a look around. The chair you're sitting on was designed by someone, the letters on your keyboard were designed by someone, the clothes you are wearing, the home you are in... I could go on. It wouldn't be pretty to have attributions on all of those things, but sometimes I forget that someone (or many people) took the time to create them. 

Along those terms, I was reminded that while a person or a team takes the time to design something, many people will take the time to create or manufacture it. Hence the SNL skit on the left. If you haven't seen it, watch it, probably my favorite since... Jimmy Fallon was Beethoven.

More on the Beethoven tangent: I find that hilarious because I was in orchestra and symphony in High School. Oh, Saturday Night Live, I love it and then sometimes I can't stand it. I think I love it when people tell me about certain skits so I don't have to sit through the not-so-funny awkward moments. 
AND we're back from the tangents off of tangents. Point of this Post: Attribute yourself for your photos and designs, your work may end up detaching itself from your name otherwise. ALSO, if you would like the fish print, you can find it in my Etsy Shop. Free printables can be found elsewhere on the site, but this one took much more time than free will buy. 
 
 

I have a confession: I am a typophile.

If I'm going to be any kind of phile, I'm glad the obsession is with typography. It's kind of ridiculous though. I just downloaded TONS of fonts from Font Squirrel.com. I usually go to DaFont.com, but many fonts are for personal use only. I want to be able to sell anything I create, so I like to know that my fonts are free for commercial use. Also, for those of you saints who create free fonts, I thank you, and thank you again. No, really, seriously though, THANK YOU!

Below are 10 free Script Fonts

Also, the number 10 in the upper left image is in Geotica and the ribbon is a font called freeribbons.
 
 
The free printable file is black and white without a background texture. the resolution of the textured background is only high enough for web. 

Please note: The file is free only for personal use.
williamarthurward.pdf
File Size: 435 kb
File Type: pdf
Download File

My husband, Alex, invited me to lunch where a team of people in the craft industry were strategizing to find the right products on their upcoming trip to China. They were talking about how sometimes, the consumer doesn't know best. I chimed in with a great quote I remembered, "Before cars, people wanted faster horses." And then proceeded to site Harrison Ford... whoops, I corrected to say it was Henry, but guess what, the actual source is unknown. Great. Thinking along those lines, here's another quote I found on the internet:

"The problem with quotes from the internet is it is hard to verify their authenticity." Abraham Lincoln

Abe is so right... No really, whoever said this is genius.

The quote to the left was written by William Arthur Ward, but many attribute Ernest Hemingway. More about that here.
 
 
Every Thursday, Cox's Corner and Artsy Fartsy host a joint link party where you can post links to some crafty things you've done. Remember this post? It was featured at Cox's Corner today! 

If either of you end up reading this, Thank You!
I also want to share a random free printable I've created.

Please note: The file is free only for personal use.
welldone.pdf
File Size: 79 kb
File Type: pdf
Download File

Ben Franklin has many great quotes. I like this one because I often will say I'm going to do something, but when it comes to the doing of it, I have a hard time. It's a reminder to me to get out and do the things I've said I would. 
Sidenote: the fonts I used were Lavenderia and Yanone Kaffeesatz. Also, they're free.
So I'm wondering... do you prefer black and white printables like this one, or would you rather I design them in color like this one
 
 
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So do I! 

Wait, what? 

Yeah, my blog isn't profitable, YET. I have 100 unique visitors on average daily. Not bad, but not awesome. So why read more? I have looked through sites that ARE profitable and read other blogs and compiled a resource where I've bolded points I've had to consider that you may be facing as well.

First off, let's talk about your platform. I've heard good things about Wordpress and have a private blog on blogspot. However, I will always recommend Weebly.com because you can make a full on website (blog included) without having to know anything about code. Just drag and drop! If you do know a thing or two about code, you can customize every detail to your heart's content. It's awesome and it's free. I have a WeeblyPro account because creating sites is so easy and I wanted to make more with them, plus I wanted to change my footer. It's definitely worth it.

Now that you've set up shop, what will you name it? You can use a weebly subdomain (yourdomain.weebly.com) for free or you can buy a domain. Weebly offers that service as well, but I recommend GoDaddy.com, when you get past photos of all the beautiful women, you'll find prices that are hard to beat (around $10/yr).
Now, you've got to think about your readers. To keep them coming back, you need to post 2-3 times weekly. As an incentive to come back, I am beginning to post free printables. I also want people to spread the word if they "like" my blog, so I am on twitter, facebook, linkedin, pinterest & google +My sister told me about Google+. Google Plus has different communities based on specific topics. Join the communities based on the topics you discuss on your blog and share, voilà, more people will click on the link because they are share that interest. To add pinterest buttons to pictures on my blog, I use the handy tool found half way down the page here. Pinterest will have you put in the url and image and even suggested comment of the pin and then will give you the code for the button, which you can copy & paste in Weebly by clicking Elements>More>Custom HTML.

Another way for you to get yourself out there is by linking back to other posts or pages on your site every 200 words or so in your blog and commenting on other blogs. You can also link back to your blog by participating in link parties.  According to the professionals over at HitBridge.com, you also want to have a phrase that people would google to find you at the very top of your blog and every page on your site in the header section - notice "Graphic Design in Sherwood, Oregon" at the top of this page? That's what it's there for. 

Be "social". Pin your posts, get a Facebook page, Tweet, and join Google Plus. My sister told me about Google Plus. Google Plus has different communities based on specific topics. Join the communities based on the topics you discuss on your blog and share, voilà, more people will click on the link because they are share that interest. Facebook works well if you create a page for people to follow. Weebly has an option for social sharing every time you update your blog. I linked my twitter page to my Facebook page so that now, whenever I post, both are automatically updated. 

After they've found out about you, readers may not want to have to check your site for updates. That is where RSS feeds come into play. 

What is RSS anyway? According to Mail Chimp (the best website for sending mass email newsletters) "RSS stands for 'really simple syndication,' and it’s an easy way for people to follow updates to your blog without having to check in routinely to see if you’ve posted anything. It’s a great tool, but many people prefer to receive updates in their inboxes instead." I am one of those many people who prefer to receive updates via email. So I found it frustrating when Feedburner was not cooperating and Aweber was asking for money before I even knew how they worked. Well, Mail Chimp is awesome and free and they've outlined all of the details for turning RSS into email newsletters here. Just to show you how awesome the people at Mail Chimp are, I'm also including this link to a fun printable found randomly on their site.
Let's talk about ads. If you use google adsense, you have very little control over what happens on your sidebar as well as the constant changing ads that distract from the very content you're trying to get people to read.

A great way to earn money through advertisements is to follow the example of Jessica Cox. People pay to put their logo on her sidebar and she also offers to review products and blog about giveaways. Lastly, she likes to do guest posts and blog swaps.

Whatever you decide to do, I hope you found this helpful and wish you the best of luck!
 
 

Have you ever heard of the nifty knitter? That's about as crafty as I get when it comes to creating something out of yarn... Until NOW.

The ugly yellow styrofoam wreath was buried in a Target dollar bin, the hat buried somewhere shamefully in the back of my closet and the buttons and leaves were craft left-overs. I felt so validated for keeping those when I finally used them.

When it comes to creating things out of yarn, my sister is the master. I'm just glad I got to recycle a fail. 

Sidenote: the fonts I used were Lavenderia and Yanone Kaffeesatz and the background texture along with many others was found at blog.spoongraphics


Today, we miraculously found a hole in the rain for family photos thanks to Annie Ruden (If you're reading this, I'm sad you're moving). I'm excited to see what she got, she has such a talent for finding great lighting and making you feel comfortable. It's no wonder she chose to have a mass family photo session at this time of year. Fall is pretty. Fall in Oregon is BEAUTIFUL! I had to take some photos myself. I only have an iPhone with Instagram, but I'm happy with how they turned out.
 
 
In this day and age, there's always something new to talk about, so you may be surprised to find that I'm still talking about last week's Art Summit. It was awesome! Still impressed by the gathering of all the eccentric people who do what they can to steer clear of being grouped or labeled and what they had to say, I decided to create the following printable.

I'm a huge fan of hand lettering and typography in general, so this made sense.
chalkboard.pdf
File Size: 85891 kb
File Type: pdf
Download File

Please note: The file is free only for personal use.

Claudia Alick of the Green Show in the Oregon Shakespeare Festival said this when speaking about arts in education.

She said in many ways, art is just as vital to growth and learning as math.

I remember thinking about what Max Williams said just hours before when talking about his experience with introducing art to troubled teens. He said it provided a new way of thinking and helped many to find a new path for life. 

Eric Booth said to make more stuff you care about, so I created this printable. First, I hand lettered it, then I scanned it into illustrator and found matching fonts for everything except Mathematicians, artists and art. Those, I traced over with the pen tool. I also got the scribble effect from a pre-set in illustrator. After all of that, I took it to photoshop to make it look more like chalk art on a chalkboard.
 
 
This was my first assignment for my capstone Advertising Class in 2009. I found it while looking for a PDF of the BYU-I brochure I had created around the same time. The brochure ended up somewhere between ones and zeros on an old computer, never to see the light of day, but I was happy to uncover this ad assignment again. After presenting this, my professor asked me to sing, so I stood at the front of the class and sang summertime a cappella. Never thought I would do that for an Ad class. I'm really glad I had Kerry Marsh coach me on that song a few years before, having him as a vocal teacher was an experience I will always be grateful for, thanks mom.

Many of my friends know I sing jazz, but it's not a subject that usually comes up in light conversation. I was really lucky to marry into a family that plays jazz professionally — I must say, by being around them, I found out just how much I didn't know about jazz...

Alex, my husband, doesn't practice on a regular basis (due to the time constraints of his day job) but has a built-in metronome and plays bass very well. His oldest brother, Justin, is an arranger, professional jazz pianist and co-founder of Eagle, Idaho's Fresco Arts Academy (their dad is now the principal of said academy). Ryan plays trumpet, just got his doctorate and is a professor at BYU-Idaho. Nicole is living in Iowa and performing in 2 bands while raising a family, she sings, plays the unlikely banjo (which blends well with the piano), guitar and writes beautiful lyrics. Eric plays drums and is studying computer-technology and sound engineering in Iceland. They have all swallowed some magical metronome that I can't begin to comprehend. This past summer, we had a family reunion and they recorded an album. I've created a site for the album they've created in the past, but I'm excited to hear Eric's mix of this most recent one. Their band is called Second East because it's the street they grew up on in Rexburg, Idaho.

Someday, when the tracks are all mixed and we're ready to really launch the album, I hope to work with Ryan's wife, Holly, to illustrate and create the most awesome parallax website ever. 
 
 
Before I say anything else, I must say THANK YOU to Robyn Folsom for this great opportunity. 

I am still young and naive. Had I known what I know now, I would have taken a laptop and a whole stack of business cards. The laptop to take better notes (luckily I had a pencil and a notepad and was able to type them out here), the business cards (the four I had were gone in 10 minutes & I'm not one to hand out business cards to everyone I meet) to take advantage of the great opportunity to meet people with a common goal. You live and you learn though, right? 

All of this was very last minute. Alex had decided to take our daughter to Boise and I was planning to get my house in order and have a weekend to myself. The house may or may not still be in shambles, but I still have a little time to take care of that. ANYWAY, Robyn's recently ill son was out of school for the day and his sister was gone. Being the great mom she is, Robyn decided to stay home. I felt uncomfortable taking her place due to the circumstances, but eventually decided to take advantage of this great opportunity. I missed the morning session and was just able to get there in time to eat Robyn’s lunch (almost as good as the summit itself, thank you again!). During lunch, we had a question/answer session with Max Williams. 
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Max Williams, CEO of Oregon Community Foundation (OCF)
Before becoming CEO of OCF, Max helped create a program to teach the arts to the inmates in prisions and other institutions.
  • The arts are a powerful tool in helping someone find something out about themselves that will transform their future.
  • The arts spur creativity and are essential to the health of the community as a whole.
  • OCF just received the Fields Fund, 1.3 million dollars towards arts and education.
Things to consider when writing a grant application to OCF
  • Think Arts Education, though the fund is not limited to that direction.
  • They are also looking for programs that have 3 to 5 year horizons.
  • OCF wants to make an impact with the communities of Oregon over time.
  • OCF wants to create jobs and help with children’s education.
  • Go and meet the people you’re applying to and run through the guidelines with them.
  • This is a good mantra: Don’t chase the money. If it’s leading you away from your goal, it’s not really worth it. In other words, don’t bend your project too much around the guidelines of a grant.
  • Be passionate about what you do and let it speak for itself.
  • OCF goes to great lengths to match donors with organizations. Get to know the OCF advisors.
  • The Speed of Trust Stephen R. Covey
    • The higher the level of trust in any organization, the quicker things get done. The opposite is true for people who can’t trust other people. .

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Eric Booth Actor, Author, Keynote Speaker
  • Challenge Assumptions
  • Redefined Art: “To make stuff you care about.”
  • Anything at it’s highest level of expertise becomes an art form.
  • The difference between Art and Entertainment:
    • Entertainment happens within the realm of things you already know.
    • Art happens outside of that world.
    • Art expands the sense of the way the world is.
    • Art “Expands the sense of the possible” Dr. Crew

  • Good to Great James C. Collins
    • A very good read for anyone in a leadership position.
Another speaker said, “We all have to be leaders at some point whether we like it or not.” So, it’s a good book for everybody
    • In turbulent times
      • Get the right people on the bus
      • Pull back to your core values and begin from there. Not to the arts, but to where the arts came from
      • Simplify
  • As leaders, we must say less and listen more. We must empower people.
  • Internal listening — outward leading.
  • Art is the outer shape to serious inner yearning
  • People are shaped by what they extend themselves into
  • Teach young people to find pleasure in the right things
  • The US school system is designed to squelch all of this.
  • Three Sayings Eric has in his office:

    I decided to create some free printables for the interested.
Please note: The file is free only for personal use.
  • Make Stuff
    • Make stuff you care about.
  • Be the Thing
    • “Be the change you wish to see in the world”
    • Stay aligned, say less
    • Remind yourself of your power source
      • The things that motivate you to DO
  • The More
    • Expand the sense of the possible
    • Do more
ericbooth.pdf
File Size: 259 kb
File Type: pdf
Download File

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Claudia Alick Curator of the Green Show - Oregon Shakespeare Festival
  • We study math, but no one expects us to become mathematicians, why then, are we expected to become artists when we study art?
    • Arts are necessary to the health of the community.
  • Never give up on people

Social Capital
    • Profit made that isn’t cash
  • When we put on a dance event, the dancing isn’t what’s important, what’s important is the people getting together to dance.
  • It’s uncomfortable to bring the rubrics of the business world into the art world.
  • Advertising on a dime or no dime at all
    • Stickers are great and cheap
    • Facebook is wonderful
    • Emails work well too
    • Word of mouth is a gift
  • We put on free events to make an investment in our community. When they go to a free event, they want to see more. It takes time. I'd say it's a 5 year investment.
  • Free events provide points of access to our organization
  • Service over self-interest.
  • Remember why you started doing this

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Ryan Pierce Signal Fire
  • Signal Fire is a program for artists to camp out in the wilderness for FREE, check it out.
Ryan had to create a slide show and was told about the deadline very last minute, so during his presentation, he talked about getting back to nature and staring at the fire... 
we stared at a slide of a picture of fire for 20 seconds. 
It was hilarious and awkward and then hilarious and then we all realized how 20 seconds can be a really long time.
  • This is a great opportunity for artists to network, build confidence, leadership skills and problem solving.
  • There will be an art show featuring artists who participated in Signal fire in February.


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Michael Fisher School Director, Academy of Arts and Academics
  • Kids will live up to your expectations whether they are high or low. 
  • Expect Excellence 
  • Take them seriously and tell them they can be serious
  • Whether you like it or not, your are going to lead something
  • Collaboration is key
  • Get the youth involved


Summit Reflection Crystal Williams, Mistress of Ceremonies
  • Our society is belligerently against reflection. We're always looking for new things and trying to move forward without ever looking back.
  • Create a place where others can live up to their potential
  • "We cannot be like pheasants in the field, standing still, hoping people won't see us and shoot us." Dr. Rudy Crew


Another great thing about this event was that it was held at the Oregon Convention Center. I have always wanted to go into that building! The building is beautiful and the art installations were also great, I had to take and post a photo.
I can't thank Robyn enough... Thank you again Robyn!
 
 

You'll notice the first poster has very little information. Some clients like to be in on the creative process, so I sent the general idea over (thinking about a clear blue night) and she said it needed more light and that the swirls looked more like water than snow. She was right.

To create snow from water, I changed more of the swirls to white and left some blue as a play on wind and color. I also added the wise men because they are mentioned multiple times in the final piece. The lighting technique was actually created using this tutorial. I'm going to venture off into design jargon for a second here, forgive me... I followed the tutorial in creating the lines and "snow" but instead of creating a color gradient and then black and white gradient mesh, I simply created a colored gradient mesh. Same effect, less time... I love Vectortuts.

You know what else I love that starts with V? Ok, well, my mom's name is Valrie, so I gotta say her of course. There's also the VPA. I love these people. Not only have they accepted me into their choir (chorale), they've given me so many opportunities to beef up my portfolio (including the poster above) and they are a major asset to the culture of Sherwood.

Are you ready for more design jargon? I can't help it. I'm hoping someone out there will appreciate this... I finally found a use for the flare tool in Adobe Illustrator! YAY! I created the star using the flare tool and then clicked Object>Expand Appearance and deleted the weird brown circles but kept the two rings and the star effect. it looks much better than just using the star tool and pressing the up arrow and holding down option while dragging it out.